Error parsing MDX:
[next-mdx-remote] error compiling MDX:
Expected a closing tag for `<br>` (31:107-31:111) before the end of `tableData`
29 | | Segment | Characteristics | |
30 | | -------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | --- |
> 31 | | Bottom 16% | **High Purchase intent, convert easily**<br><br> 1. +ve word-of-mouth recommendations<br> 2. specific product search** | |
| ^
32 | | **Middle 68%** | **High conversion potential, in decision phase**<br><br> 1. Can be target with special promotions, discounts, popups, or positive social-proof, or free shipping to incentive purchases | |
33 | | **Top 16%** | **Requires the most effort to convert.** <br><br>Might be facing issues like:<br> - Price sensitivity<br> - Unfamiliarity with the brand<br> - Concerns regarding the exchange policy<br> - Lack of information. | |
More information: https://mdxjs.com/docs/troubleshooting-mdx